211. Create Brilliant Copy for Your Business with Tarla Makaeff

Everyone writes copy nowadays. Did you know that?  We write posts on social media, create presentations, write our speeches, send messages to friends or colleagues.  All of it is COPY. In this episode, I sat down with Tarla Makaeff, the Copy Queen and founder of the Iconic Copy course. And we discussed a variety of questions concerning copywriting.  Tune in to learn: What to focus on when writing copy How to collect information about your audience The biggest mistakes people make when writing copy How to go live and speak without a prepared script  How to write a story for a social media post Tarla Makaeff is a published author, online business coach, and digital course creator, who helps creative, heart-centered women start their purpose-filled businesses online and scale their brand with copy that converts.  Before starting her online business, she worked in marketing agencies writing for Hollywood studios and Fortune 500 companies, which led to her meteoric rise as a 7 figure freelance copywriter.   Connect with her: www.TarlaMakaeff.com  FB/IG: @TheTarlaMakaeff