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211: Escape the campaign trap episode artwork

May 29, 2025 16 min

211: Escape the campaign trap

from smj: school marketing journal Hosted by imageseven

School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this episode, we continue our deep dive into why campaign thinking falls short in school marketing and how Bold School Brand thinking offers a more effective path forward. Brad and Scully explore why personal connection, long-term positioning and internal alignment matter more than short-term campaigns. Discover how the Bold School Brand approach helps schools build clarity, trust and consistency across every parent touchpoint to create stronger engagement and lasting impressions. Get in touch at [email protected]

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211: Escape the campaign trap

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This episode was published on May 29, 2025.

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