212 AI: Artificial or augmented intelligence? With Kacee Johnson

Today we're touching on the AI subject once again - something we'll likely be talking about for some time given the projections about how this technology will turn the accounting profession on it's head. A recent Thomson Reuters report shows many within our industry are already using AI tools and there is growing optimism about AI's role in the industry.While many accounting and finance professionals feel prepared to integrate AI, a significant number of CPAs remain unfamiliar with the technology. These professionals will need knowledgeable leaders to guide them. One such leader is with us today: Kacee Johnson, Vice President of Strategy & Innovation at CPA.com. Kacee will share her insights on AI in accounting, discussing CPA.com’s generative AI toolkit, practical use cases, initial steps for CPAs, and potential challenges in adopting AI technologies.Join us for an insightful conversation to gain valuable guidance on leveraging AI in your accounting practices.ResourcesThomson Reuters report, "2024 generative AI in professional services"CPA Practice Advisor article, "Most Tax Pros, Corporate and Public, Believe AI Should Be in Their Toolbox", by Isaac M. O'BannonDeloitte Center for Controllership pollCPA Practice Advisory article, "C-Suite is Optimistic About GenAI Use Within Finance and Accounting, Deloitte Says", by Jason BramwellKacee Johnson AICPA profileAICPA digital resource, "CPA.com Generative AI Toolkit"