212: Building a Sustainable Business in a Season of Change w/ Anna Lord

Sometimes the biggest seasons of growth come from the hardest chapters of life.In this episode, we sat down with the incredibly honest and grounded Anna Lord to talk about what it really looks like to evolve your business while navigating personal change—moving cities, processing grief, shifting priorities, starting a family… and doing it all without losing momentum.We talked about letting go of the timeline you thought you had to follow. About redefining what success looks like (and feels like). About giving yourself permission to shift—not just for the sake of your business, but for the sake of your life.And maybe most importantly, we talked about what happens when you stop trying to do it all and start building a support system that actually supports you.If you’ve been feeling the tension of growing your business while also being human, this conversation will remind you: you’re not behind, you’re just in a new chapter. And you’re more capable than you think.No more fear of falling behind.No more pressure to get it perfect.No more doing it all alone.You get to evolve. You get to grow slow. You get to win on your terms.Let’s talk about what that can actually look like. 💛Timestamps:[00:00 – 06:55] Life Updates, Booking Trends, and Shifting Client Behavior[06:56 – 16:06] Moving Markets, Burnout, and Boundaries Through Change[16:07 – 23:44] Destination Work, Pricing Transparency, and Defining Success[23:45 – 36:18] Taking Risks, Starting a Family, and Letting Go of Fear[36:19 – 44:00] Margin, Hobbies, and Creating Space Outside of Work[44:01 – End] Delegation, Support Systems, and Trusting the Long GameConnect with Anna:🔗Instagram: https://www.instagram.com/annalord/💻Website: https://annalord.com/The FINAL round of The Luxury Mastermind will start in Fall 2026! We are thrilled to welcome you inside our signature 10 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.The Level Up Co. Resources:- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle- Elevated Shot List: https://thelevelupco.com/elevated-shot-list- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework- The Luxury Pricing Mini Course: https://thelevelupco.com/resetConnect with Taylor , Kelley + The Level Up Co.:🔗Instagram: https://www.instagram.com/thelevelupco/🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/🔗Kelley's Instagram: https://www.instagram.com/618studios/💻Website: https://thelevelupco.com/