213: Private Listings Shakeup: Zillow, Compass & the Future of Real Estate (2026 Update)

In this episode of Selling Real Estate with Kelly Cook, we break down the massive industry shift happening right now with private exclusive listings, coming soon properties, and brokerage partnerships. From Zillow preview listings to Compass’s strategy and new alliances with platforms like Redfin, this episode uncovers what agents must understand to stay competitive. With major players like Keller Williams, RE/MAX, and eXp Realty choosing different paths, the real estate landscape is shifting fast, and if you’re not paying attention, you risk falling behind in 2026.Want to be a guest on our podcast? Email [email protected] OR [email protected] your home? Get a free Home Price Evaluation http://www.myhomevaluecalculator.comKelly Cook, MBACook & Associates, PCREAL Broker14201 N Hayden Rd, Ste C-4 Scottsdale, AZ 85260480-442-9868kelly@cookandassociatesaz.comCookandAssociatesAZ.com