213. The Complete Game Marketing Playbook: Step 1

from Accelerate Your Insurance Sales Podcast · host Andy Neary

Join me in the first of a four part series as we dig into the Complete Game Consulting Marketing Playbook. Over the next four episodes we are going to explore the four critical components to this Playbook:  Clarity, Capture, Content, and Convert.  This week we are going to dig into step 1 – Clarity, digging into the three pillars necessary to ensure that you have the focus AND clarity needed to carry you forward. These are your brand,  understanding who your client is using psychographics, and your marketing message. Team, we can't serve everybody. Rather, it is best to have a small list of hyper qualified prospects from which to throw that brand message out to, enabling us to set ourselves for ultimate success. Let’s go! Broker Branding Academy:  https://apn-consulting-llc.mykajabi.com/bba_online_course LinkedIn: Andy Neary Instagram: @andy_neary Learn more: andyneary.com

What this episode covers

Join me in the first of a four part series as we dig into the Complete Game Consulting Marketing Playbook. Over the next four episodes we are going to explore the four critical components to this Playbook: Clarity, Capture, Content, and Convert. This week we are going to dig into step 1 – Clarity, digging into the three pillars necessary to ensure that you have the focus AND clarity needed to carry you forward. These are your brand, understanding who your client is using psychographics, and your marketing message. Team, we can't serve everybody. Rather, it is best to have a small list of hyper qualified prospects from which to throw that brand message out to, enabling us to set ourselves for ultimate success. Let’s go! Broker Branding Academy: https://apn-consulting-llc.mykajabi.com/bba_online_course LinkedIn: Andy Neary Instagram: @andy_neary Learn more: andyneary.com

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213. The Complete Game Marketing Playbook: Step 1

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This episode was published on December 2, 2022.

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