214 - Revolutionizing the Tequila-Making Business with Quintaliza Tequila's Mike Winters

Your host, Doug Noll, talks with the Founder and CEO of Quintaliza Tequila, Mike Winters. Mike began as a serial entrepreneur, exploring various ventures before discovering his passion for tequila. His story is a testament to the importance of following one's passion and being open to new opportunities. One of the standout aspects of Quintaliza Tequila is its unique coffee-finished tequila. The guest shared the intricate process of developing this innovative product, which required extensive research and experimentation. Collaborating with experts to perfect the blend and ensuring a harmonious balance between the coffee and tequila flavors were crucial steps. Additionally, consumer feedback played a vital role throughout the development process, highlighting the importance of listening to your audience.To learn more about Mike's work, click HERE and HERE.Think you'd be a great guest on the show? Apply HERE.Want to learn more about Doug's work? Check out his website at https://dougnoll.com