215: Simplify Your Business and Make More Money Blogging

Ways You Can Simplify Your Business and Increase Your Blogging Profitability Today, I want to share two big lessons I learned this year at our Australian ProBlogger events. They were lessons I think apply to many aspects of blogging and online business. It’s all about simplifying what you do while making more profit. I’m heading to Dallas for our Success Incubator event and to speak at FinCon in a few days time.  So I'll be taking a couple of weeks off the podcast to travel and focus on the event attendees as much as possible. In the meantime, dig into the archives. There are now 215 to choose from. Recommended Further Listening for the Next Couple of Weeks: Episode 137 - 7 Days to Finding Your Blogging Groove Join our Facebook group Full Transcript Expand to view full transcript Compress to smaller transcript view Hi there. My name is Darren Rowse. Welcome to Episode 215 of the ProBlogger Podcast. ProBlogger is a blog, a podcast, event, job board, and a series of ebooks all designed to help you as a blogger to grow a profitable blog. You can learn more about ProBlogger over at problogger.com. Now in today’s lesson, I want to share two big things that I learned at our Australian ProBlogger events this year. They were lessons that really apply to business as a whole, but I think they’re particularly applied to many aspects of blogging and online business. I guess really the theme of today’s show is to think about simplifying what you do whilst also increasing your profit because both of the lessons that I'm going to talk about today do exactly that; simplifying what you do, taking some of the complexity out of what you do, but also increasing profit. Now before I get into the lessons today, I just want to share I'm heading off to Dallas later this week for two events, the Success Incubator event, the ProBlogger event that we’re running in Dallas, and also to speak at FinCon. I'm doing the keynote there. I’ll be taking off to Dallas in a couple of weeks time. I'm looking forward to meeting many of you at those events. There still are a few tickets left for the Success Incubator event, it’s a one and a half day event with people like Pat Flynn and Kim Garst and Rachel Miller who many of you will be familiar with from previous episodes of this podcast. You can go to problogger.com/success to get any last tickets that may still be available. There’s also a virtual pass there which is pretty affordable. You get plenty of teaching with that. I'm heading off to that event in a few days time and while I'm away, I am going to be pressing pause on this podcast. Just wanted to let you know that for the next couple of weeks, there won’t be episodes, highly unlikely that there will be episodes. I may chime in and suggest some previous ones to listen to, but there’s plenty in the archives to dig back into. I will suggest a few episodes at the end of today’s show that you might find useful, particularly practical episodes that we’ve done in the past. Dig around in the archives and I look forward to getting back with you late in October, probably early November. You can get all of the details of our events and I will link to all the podcasts that I recommend you dig back into over on our show notes today at problogger.com/podcast/215. Okay, so let’s get into today’s show. The lessons I learned this year were from our event. As I’ve thought about it, I’ve realized that these are lessons that I’ve been learning over the year in other areas as well, and I’ll touch on some of those towards the end. But just to give you a little bit of the backstory, the ProBlogger event, for those of you who haven’t been, we’ve been running it since about 2010. This makes it our seventh year of running the event. Since we ran the first event back in 2010, the event has evolved a lot. And I’ve told the story of that evolution in previou...