216. Thor Sigfusson - 100% fish, clusters, innovation and relationships

Thor Sigfusson director of the Icelandic ocean cluster and author of 100% fish came on the podcast and we spoke about fish, innovation, clusters, business, having the courage to speak 'normal Icelandic', circularity and doing it without knowing it, practitioners and many other things. This is a conversation about an industry with a huge impact in the world and where it's headed and how one can move it towards 0% waste.