#22 - Bob Muller
from So You Want To Be A Contractor? Hosted by Mike Fisher
My guest on this episode is Bob Muller of Personal Plumbing. Through a commitment to organic search marketing and ongoing branding. Bob has carved out a niche in Southern California. 00:00 - Intro 01:14 - Getting started in the industry Military background Striking out on your own 09:11 - Finding a mentor and business coach. 15:23 - Growing your business through organic advertising and SEO. 21:20 - Hiring and retaining talent 29:15 - Marketing and Branding Plumber Sam Reviews Grabbing customers’ attention 41:21 - Creating a family business 44:48 - What's next? Growth and expansion Succession and getting organized 53:24 - Outro
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