#22 - Building a connected insights ecosystem

James Sallows, Head of Transformation and Capability at GSK, discusses how he's transforming the insights function in the wake of the demerger of GSK’s consumer products division, how to move away from low-value commoditized research and reveals how to tell if what you have is really an insight. Pressed for time? Catch the key takeaways at the 45 minute mark.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.