EPISODE · Jun 19, 2025 · 25 MIN

#22 - Coralie Gueydon - King Jouet

from ECHOS de territoires, le podcast du cap régénératif dans les territoires · host CEC Podcasts

Coralie Gueydon, responsable RSE et dernière génération de l’entreprise familiale King Jouet, raconte comment elle impulse, avec Pascale Théry, une transformation profonde de l'enseigne vers un modèle économique régénératif. Elle dévoile une feuille de route ambitieuse autour de trois piliers : ancrer les magasins dans leur territoire et y ramener de la nature, repenser l’offre avec des jouets plus durables, réparables et locaux, et embarquer les collaborateurs dans une gouvernance plus inclusive. Coralie revient aussi sur son expérience marquante à la CEC, qui a renforcé sa conviction qu’un avenir désirable est possible – à condition d’oser changer de récit.Un témoignage inspirant, concret, et profondément humain.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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