22 | How looking through the buying lens can work better for you and your Solo Business.

Let’s have a little fun with playing with a popular ‘mindset’ — (specifically, part of the Money Mindset) — tis always a little fun to look a set mind in the face and wonder what is fixed and fused and what is open to another view. Here we slip from selling to buying and by doing so move what we see from the back-of-business to look at our Solo Business from the lens of a buyer out front.You are right in thinking they are the same and you are right when you wonder about the difference the lens of a label makes and what leaning into this lens can bring to your Solo Business. Get full access to Simple (enough) Solo Business at itsnotabigthing.substack.com/subscribe