22 | Modern Selling: Turning Relationships into Revenue episode artwork

EPISODE · Jun 9, 2019 · 57 MIN

22 | Modern Selling: Turning Relationships into Revenue

from The Data Binge · host Derek Russell

Brian Galicia, joins us on the podcast today. And if you were to meet Brian, or listen to any of his many keynote talks, you would walk away with his infinite expertise and passions around "turning relationships into revenue", and Brian is very serious about this. He's spent nearly 13 years here at Microsoft, working in roles and areas all around and pertaining to business applications (which are technologies such as ERP/CRM, and other business automation and integration platforms and tools), he's currently a Global Sales Leader for Sales Automation and LinkedIn, he comes from a sales engineering background, but brings with him experience in sales management, sales and pre-sales roles, both technical and specialist focused. He's also collected a number of performance awards, the most recent being Fiscal Year 2018 Circle of Excellence - Platinum Club, which is Microsoft's most premier award program for top contributors.We talk about an entire host of provocative sales/technology/culture related topics including:-How to turn relationships into revenue by driving modern selling conversations-Why Microsoft purchased LinkedIn and the value offerings that these organizations are creating for customers across products-The power of using social selling platforms to deliver commonalities in an exchange of dialogues - and the best practices for managing these conversational work flows-The properties of a successful seller in a growth minded organization and the evolving roles that sales managers should be playing in this new ecosystemThank you for listening!How to contact Brian:LinkedIn: https://www.linkedin.com/in/briangalicia/Resources:https://blog.hootsuite.com/linkedin-statistics-business/https://www.forbes.com/sites/henrydevries/2018/11/16/the-best-social-media-for-lead-generation/#3be0a97046abhttps://business.linkedin.com/marketing-solutions/audience?#https://business.linkedin.com/sales-solutions/blog/sales-tools/2018/why-inmail-is-replacing-email-for-lead-generationhttps://blog.hubspot.com/sales/surprising-statistics-on-social-selling-that-all-salespeople-should-knowLearn more at www.thedatabinge.comConnect with Derek on LinkedIn | Instagram | Twitter

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We talk about an entire host of provocative sales/technology/culture related topics including: How to turn relationships into revenue by driving modern selling conversations, why Microsoft purchased LinkedIn and the value offerings that these organizations are creating for customers across products, the power of using social selling platforms to deliver commonalities in this exchange of dialogues - and frankly, how to do that…we talk about the properties of a successful seller in a growth minded organization. We also talk about the role that sales managers should be playing, as well as some blocking and tackling within the world of LinkedIn free and paid sales navigator editions.

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22 | Modern Selling: Turning Relationships into Revenue

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