221. CFO Stories: Behind the Numbers Leading Finance in High-Growth SMEs with Gemma Doran

Send us your thoughtsIn this episode of CFO 4.0, Hannah Munro speaks with Gemma Doran, CFO at Savea Technology Ltd, about the realities of leading finance in high-growth SMEs. From her unexpected start in journalism to managing multi-million-pound fundraises, Gemma reflects on what it takes to thrive as a CFO in fast-moving environments, how to balance optimism with realism in forecasting, and why adaptability and clarity are vital when raising capital.In this episode, Gemma discussesHer career journey from politics and journalism to finance leadershipThe pros and cons of different funding types, including SAFE and ASAWhy micro-level cashflow management is essential in SMEsThe true cost and complexity of fundraising for growthForecasting with flexibility in uncertain economic climatesThe importance of team development, communication and stakeholder buy-inLinks mentionedGemma's Linkedin Explore other CFO 4.0 Podcast episodes here.Subscribe to our Podcast!