222. ☀️If Social Media Sucks… Where Can You Grow Your Online Business? [Summer Series]

In the last episode, I talked some smack about social media: It’s bad for your mental health, your content won’t have great longevity or searchability, etc. So this episode I cover what to do instead, or in addition to, social media.First, I break down discovery vs. nurturing. Then, I explain why email is a great nurturing platform. And finally I talk about when social media can be an effective marketing tool, if you still really want to use it.I hope you’re enjoying these “Online Business Summer School” episodes, including the background sounds from beautiful Long Island!In this episode, you’ll hear…The difference between discovery vs. nurture platformsWhy email is a great marketing toolWhere social media can be helpfulClick here to find the full show notes and transcript for this episode.RESOURCES:Grab The Ultimate Bundle® on SaleJoin the waitlist for my book “When I Start My Business I’ll Be Happy: A Practical, No BS Guide to to Successful Online Entrepreneurship”Get notifiied when each episode of On Your Terms® comes outCONNECT:Get Sam's weekly newsletter, Sam's SidebarFollow Sam on InstagramFollow Sam on YouTubeSubscribe to Sam's Substack, Beyond BusinessTake Sam's free legal workshop "5 Steps to Legally Protect & Grow Your Online Business"DISCLAIMER