EPISODE · Feb 13, 2023 · 46 MIN
#224 - Why Major Donor Processes Suck and What to Do Instead with Greg Warner
from Nonprofit Lowdown · host Rhea Wong
Join me and one of my favorite repeat guests Greg Warner, CEO of Marketsmart. In this episode, we unpack so much of what is wrong with so-called "best practices" in fundraising and why administrators make fundraisers' lives so difficult. We talk about ways to talk with donors when they are ready and have indicated their willingness to talk to us and how to structure investment-level conversations. Get your pens out to take some serious notes. To connect with Greg: https://www.linkedin.com/in/gregmarketsmart/ To download Greg's invitation samples, visit: https://go.rheawong.com/invitation QUOTE from Greg "When thinking about a cause, the area of the brain that lights up is the same one when we think about family or love."
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#224 - Why Major Donor Processes Suck and What to Do Instead with Greg Warner
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