225 | Are Content Creators a Must-Have or a Passing Fad?

Text the Wedding Planning HotlineWedding content creators are everywhere right now. But are they actually worth the investment for wedding planners, or are they just another industry trend?In this episode of The Planner’s Edit, Desirée Adams shares her honest takes on the rise of wedding content creators, how she personally uses one inside her luxury planning business, and why high-quality video has become such a powerful part of modern wedding marketing.If you've been wondering whether a wedding content creator belongs in your marketing strategy, this episode will help you think about the investment more intentionally.Links Mentioned in the EpisodeFind the Full Shownotes HereWork with Desiree for business coaching and mentorship