225. Build Sustainable Giving Into Your Business Model: How She Donated $37K This Year Without Hurting Her Bottom Line

“We don't have to wait for billionaires or for the government to make change. We can actually all make change together.” Motivating words from today’s guest, Paula Crossfield - a Vedic astrologer and business strategist helping spirit-led entrepreneurs bankroll the change they want to see in the world. If it’s been on your heart to give back to causes you care about, but you question your ability to donate enough to make a worthwhile difference OR you’re worried about risking your company’s financial stability - this case study was made for you. Because Paula intentionally builds giving into her business model, she’s been able to donate a whopping $37K to various charities this year alone, all while still growing her revenue and profits year over year. In this episode, we’ll go one by one by one through the five offers that contributed to the $37,000 in total donations and how they were structured and tactically executed to maximize both community impact and business sustainability. This episode will give you fresh ideas and inspiration to start giving back at any stage, whether through donated time and services or funds. View the transcript for this episode at: https://otter.ai/u/Lm7Cvjkm1K1hfFW_3KmDYAylqt0?utm_source=copy_url Thank you to our sponsors! Choose from more than a dozen languages to start learning and speaking a new language in just 3 weeks. Here’s a special, limited time deal for our listeners to get 55% off your Babbel subscription: https://babbel.com/ELLEN Join Paula Crossfield's Cosmic Business Lab to build your purpose-led, burnout-proof and values-based business: https://www.weaveyourbliss.com/the-cosmic-business-lab Connect with Paula: Paula's 2K for Change Pledge: https://bit.ly/2kforchange www.weaveyourbliss.com IG: @weaveyourbliss Cosmic Business Podcast: https://bit.ly/cosmicbusiness Get the FREE Heal Your Money Karma Checklist and Training: https://www.weaveyourbliss.com/moneykarmachecklist Get the Astrology Guidebook for 2024: https://www.weaveyourbliss.com/astrology-guidebook Links mentioned in this episode: Marisa Corcoran's Episode: https://link.chtbl.com/6BWhWI_C Amy Porterfield's Episode: https://link.chtbl.com/UIVj9PTb Selena Soo's Episode: https://link.chtbl.com/vKuiwirB Brenna McGowan's Episode: https://link.chtbl.com/3GUo8EGw Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style... Learn more about your ad choices. Visit megaphone.fm/adchoices