#228: Joe Pellettieri – Big Mouth Billy Bass, Toy Choreographer

Joe Pellettieri, the Inventor of Big Mouth Billy Bass, joins the show to share his journey from being interested in product management to designing some of the most legendary singing and dancing toys. Hear where the idea for Big Mouth Billy Bass came from, what other songs were considered, what made it a hit, the little tweaks that make or break a product, and who made Big Mouth Billy Bass starstruck. Connect with Joe on YouTube @JoeP5300 and Twitter @JoePellettieri