#228 What content should I produce to win clients?

What’s the final system that gives you true freedom in your firm? In this episode, I share how I’ve built a hiring system that finally lets me step away without things falling apart. You’ll discover: → The resource I built to transparently manage pay and progression in the team → Why documenting expectations is the key to long-term growth and team culture → How to shift from ad-hoc hiring to a systemised, proactive approach → What to include in your hiring toolkit to free yourself from being the bottleneck I also break down: → Our latest wins from a cold email strategy targeting content creators → How to position yourself as the expert even before a sales call → What it really takes to build a team that runs your firm without you If you’re serious about turning your practice into a freedom firm, you’ll love this episode. Let me know what you think over on LinkedIn – I always love hearing from you. ------- If you’ve enjoyed my podcasts, here’s how you can get more value from me:  Free stuff  Get a free copy of my book   The Four Pillars from here Watch a short 8 min video on how you can win new clients whilst you sleep here Join 1500+ accountants owners in the Profitable Accountant Free Facebook group  My inner-circle  Join 150+ accounting firm owners in the Profitable Accountants Community (the PAC) to get access to the tools, training and tribe to help you grow your firm - without wasting time and money doing it the hard way. Join the PAC NOW! For larger sole practitioner firms wanting more support, direction and accountability, access the Profitable Accountants Mastermind including 1-2-1 access to me If you're going to create an account and use OnlineJobs.ph use my affiliate link here and i'll get a few pennies back in return to fund my coffee addiction 🙂 http://store.onlinejobs.ph/?aid=377675 And if you haven't already, here's a link to sign up to Fathom AI for your video calls so you can generate those transcripts to help in your content writing.