23: Beyond Revenue: The First Three Spokes of a Relationship-Driven Business

In this episode, consultant- and host Jillian Vorce argues that revenue is the result of healthy relationships, not the starting point. Drawing on 25 years of advising companies, she introduces a ten-spoke framework but dives deep into the first three spokes this time: clear CEO-employee communication, leadership accessibility, and a culture that passes the “smile test.”Get concrete tactics, from five-minute monthly selfie videos to weekly open-Zoom sessions that dismantle silos and build trust. Jillian stresses that even solopreneurs with teams of freelancers must lead intentionally, treating team members as strategic resources rather than costs.The conversation sets the stage for next solo episode’s exploration of the remaining spokes, reinforcing One Handshake’s core belief that relationships, not slogans, drive lasting growth.Link to Employee Engagement GuideIf this resonates with you, you're invited to come explore our community. These are the topics we break down and work on together - in strategy sessions, workshops, and in good old fashion conversations.