#23: Step 2 - How To Pick The Format & Channel To Distribute Your Content

After a big week (and weekend!) George is a little worse for wear.He’s working hard as usual getting the word out about how The 5 Be’s Framework can help B2B Marketers!But we’re backing him to bounce back strong. With some “courage and strength” from his tea!The topic of discussion in this week’s episode is certainly solid and hopefully very helpful!We’re discussing what you should consider when choosing a content format and channel(s).Surprise, surprise. Our old friend, the dream customers concept comes up again.Check out this week’s episode now!You can find more helpful content and resources at theb2bplaybook.com. Sign up to our newsletter for the latest news and summary of the best content.If you enjoy the podcast. Would you kindly consider leaving a short review? It takes only a minute and helps make a big difference in getting those amazing guests! We also love getting your insights by reading the reviews!