#23 – The Power of Customer Experience in Business

Summary In this conversation, Ash Gomez, founder of Digital Twinners and co-founder of Orion Sky Studios, shares her journey from a sales career to running successful media companies. She emphasizes the importance of customer experience, building a strong team, and leveraging technology to enhance business operations. Ash discusses the impact of AI on the creative industry, lead generation strategies, and the significance of networking and partnerships. She also reflects on handling customer feedback and the diverse projects undertaken by Orion Sky Studios, concluding with insights on business philosophy and mindset. Takeaways Ash Gomez transitioned from a sales career to entrepreneurship. Digital Twinners focuses on real estate media, while Orion Sky Studios handles broader video production. Customer experience is crucial for business success. Building a strong team is essential for operational efficiency. AI can enhance creative processes but cannot replace human connection. Feedback from clients is vital for continuous improvement. Networking and partnerships are key to business growth. Authenticity and care differentiate small businesses from larger competitors. Choosing the right tools and processes can streamline operations. A positive mindset and following a plan are essential for overcoming challenges. Chapters 00:00 Introduction to Ash Gomez and her Journey 00:03:04 The Evolution of Digital Twinners and Orion Sky Studios 00:06:03 The Importance of Customer Experience in Business 00:09:01 Building a Strong Team and Effective Processes 00:12:01 Navigating Challenges in the Photography Industry 00:15:03 Leveraging Technology and Tools for Efficiency 00:17:53 The Role of AI in Creative Industries 00:20:55 Lead Generation Strategies for Business Growth 00:23:54 Handling Customer Feedback and Reviews 00:26:53 Exploring Orion Sky Studios' Diverse Projects 00:30:12 The Power of Networking and Partnerships 00:32:53 Final Thoughts on Business Philosophy and Mindset Links Ash Gomez – Website | Website | Instagram | Instagram | Instagram | Youtube Jonathan Mahrt – LinkedIn | Instagram | Website Links to all books mentioned on the show Thank you for joining us on this episode of On the Flywheel! If you enjoyed our discussion, please rate, follow, share, and review our podcast. Your support helps us continue to bring you insightful conversations with inspiring guests. Until next time, keep building momentum in your personal and professional lives!