23 | When to put your Strategic Direction to work in your Solo Business Strategies. episode artwork

EPISODE · Sep 8, 2025 · 43 MIN

23 | When to put your Strategic Direction to work in your Solo Business Strategies.

from It's (not) A Big Thing: The Simplifying Solo Business Podcast · host Kathy Rast

How we think in our Solo Business generally often always falls into one of two cognitive comfort thinking camps. Some of us enjoy working among the big bigness of the big picture and picking the direction and destination. Some enjoy the diving into the detail taking the big picture and making it really real.We have a choice. We can stay in our lane. Or, we can learn our comfort zone and enough of the other to be fully across our Solo Business. It is totally doable by first knowing it is a thing and then practicing it a little over a long time.For now we illustrate one example of where this is commonly practiced out in moving from growing a Strategic Direction to playing our part in a Strategy. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit itsnotabigthing.substack.com

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23 | When to put your Strategic Direction to work in your Solo Business Strategies.

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This episode was published on September 8, 2025.

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How we think in our Solo Business generally often always falls into one of two cognitive comfort thinking camps. Some of us enjoy working among the big bigness of the big picture and picking the direction and destination. Some enjoy the diving into...

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