231: Doug Landis on How Product-Led Growth is Shifting the Marketplace

from Make It Happen Mondays - B2B Sales Talk with John Barrows

Doug Landis, Growth Partner at Emcap, joins John this week to discuss the shifting roles of sales due to product-led growth and how companies can adjust in order to evolve. This episode is especially important for the mid-tier 50% of reps that want to further their sales career. Doug and John discuss how over half of the reason people buy anything is due to the experience, and Doug talks about how he qualifies that experience. They dive into balancing leadership, where to continue to build your career, and intentionality about assessing your values at work.

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This episode is 59 minutes long.

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This episode was published on August 16, 2021.

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