231: The Crazy Difference In Free Courses vs. Charging a Premium (Featuring Mark Smith)

In today's episode, we hear from Mark Smith, who has built a thriving career in technology without a formal education and is passionate about making tech careers accessible to everyone. We'll delve into his journey, from offering free courses to transitioning to a premium model, and the remarkable difference it made in engagement and success rates. We’ll discuss the power of storytelling, the importance of community, and strategic branding in creating a standout online course. Mark shares invaluable insights into his niche in Microsoft business applications, his methods for capturing and refining ideas, and the role of social media on building a personal brand. Don't miss out on this masterclass with Mark on taking your online course business to the next level! Watch on YouTube: https://youtu.be/vxcChtTX5ng  Mark’s website: https://www.nz365guy.com/ Mark’s Mentoring Challenge: https://ako.nz365guy.com/ Apps mentioned in the episodeDrafts: https://getdrafts.com/Brain Toss: https://braintoss.com/Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month trial: http://everyclickkajabi.com/Free Skool Course and 14 day trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy