(#233) I Changed My Mind About DTA

“Sometimes, in order for you to get to your destiny, to get to your purposeful place, you have to try new things. You have to take a risk.” Join me in this episode as I share with you why I've changed (and enhanced) some areas in my signature program, The Dope Therapist Academy, for 2022. You'll learn what the decision-making process was like for a biz coach to prepare and plan for a launch. You'll also hear about why I decided to change my launching strategy for this year, specifically from hosting a Paid Bootcamp to a 3-day Free Bootcamp. --- Get daily business affirmations by texting ‘ABUNDANCE’ to (310) 388-8603 Timestamps: How I previously launched DTA in various ways (00:49) Why I decided to switch from a paid bootcamp to a 3-day free bootcamp (05:51) How the 3-day bootcamp impacted my target audience (09:41) How I enhance the bootcamp experience (11:44) DTA updates and enhancements (16:00) What does DTA offer to therapists? (19:51) Standout Quotes: "I tend to do a reflection on my past launches to see what my energetic flow was like... And one of the launches that always stands out was the launch that I went to Walt Disney World; I did the bootcamp right before I left for 3 days, and then I end up going live while I was there because the whole purpose, in addition to a family vacation, was that I got my whole family involved in writing manifestation checks, hanging them up on a poster board..., and then we would stop, congratulate, and state a blessing over every single student..." (08:06) "I started to notice a trend. And one of the trends was that (hands down) the 3-day bootcamp generated the most leads..., the most value, because [therapists] were able to space it out. They had time to think. They had time to implement." (11:06) "I hope that by taking you through my journey of being okay with changing my mind, [you learn] that sometimes in order for you to get to your destiny, to get to your purposeful place, you have to try new things. You have to take a risk." (16:01) "The power of knowing your ideal client, building a framework (aka) theoretical orientation for your business, sets you at a higher level than your other private practice counterparts that don't have [the Dope Therapist Academy's] 5-step framework. One, because it positions you that if you hire someone, or that if you bring on an intern, you can actually teach them your framework." (20:16) Resources Mentioned: Register for Doctor TK’s events at < JOIN THE INHER COLLECTIVE WATCH PODCAST ON YOUTUBE GUSTO SIMPLE PRACTICE EHR KIT FOR EMAIL MARKETING STANSTORE