#233 Smart Website: Convierte a tu viejo sitio web en el mejor vendedor de tu equipo con Salva Luca

from Marketing para David (no Goliat) · host Javier Yranzo

En esta conversación junto a Salva Luca, productor de este podcast y experto en desarrollo web, hablamos de cómo transformar un sitio web obsoleto en un Smart Website, capaz de convertirse en el mejor vendedor de cualquier empresa de servicios.Salva explicó por qué la mayoría de los sitios actuales no cumplen su función —están escritos desde el ego de la empresa y no desde las necesidades del cliente— y cómo aplicar el framework de StoryBrand para que tu web comunique con claridad, genere confianza y persuada desde el primer scroll. Además, profundizamos en el rol de la inteligencia artificial, los chatbots y las automatizaciones para atender leads en tiempo real, precalificar clientes y multiplicar la tasa de cierre de ventas.👉 Únete a nuestra comunidad en Marketing Tips y aprendé a construir un negocio con propósito en la era de la AI. 🚀Keywords: smart website, sitios inteligentes, StoryBrand, chatbots, IA aplicada a ventas, automatizaciones, marketing digital, páginas web para empresas de servicios

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This episode is 56 minutes long.

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This episode was published on August 24, 2025.

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