233: The Next Chapter for NFTs—Neil from Mojito on Tokenized RWAs & Enterprise Web3 Strategies

Are NFTs dead? Or are they just evolving?In this episode of Web3 with Sam Kamani, I sit down with Neil from Mojito to explore how NFTs are still powering major brands, how real-world assets (RWAs) are reshaping digital ownership, and how loyalty programs in Web3 could be the next major adoption driver.Key topics we cover:✅ How major brands like Mercedes, Sotheby’s & Pernod Ricard are using NFTs✅ Why RWAs and tokenized assets are the future of NFTs✅ The next evolution of NFTs—beyond collectibles to financial utility✅ How Web3 loyalty programs could reshape brand engagement✅ How Mojito is onboarding enterprises into Web3If you think NFTs are dead, this episode will change your mind!Key Timestamps[00:00:00] Introduction: Sam introduces Neil from Mojito and the discussion around the evolution of NFTs & Web3 adoption.[00:01:00] Neil’s Background & Journey into Web3 How curiosity about smart contracts led him to blockchain Moving from eCommerce & brand-building to NFTs & Web3[00:03:00] What is Mojito? Solving Enterprise NFT Adoption Mojito as a Web3 engagement platform Working with Mercedes-Benz, Sotheby’s, Pernod Ricard & more Why brands still see value in NFTs & blockchain[00:05:00] Surviving the NFT Crash—How Mojito Pivoted & Thrived Why Mojito focused on enterprise clients rather than retail hype How the NFT winter separated speculation from real utility Lessons learned from Web3 booms & busts[00:08:00] Navigating Web3 Narratives: How to Build for Long-Term Success Why Web3 is obsessed with new trends (AI, RWAs, etc.) Should companies chase the latest narrative? How Mojito balances innovation with customer needs[00:10:00] AI, NFTs & The Evolution of Web3 Engagement Why AI agents & NFTs will eventually converge How trading bots & automation are already using Mojito’s marketplaces The hidden infrastructure powering Web3 innovation[00:12:00] What Does an NFT Partnership Look Like? How brands integrate NFTs into their strategy Real-world assets (RWAs) & tokenized collectibles The role of Web3 consulting in onboarding enterprises[00:15:00] Introducing Mojito Loyalty—A New Approach to Web3 Engagement Why existing loyalty programs (points, miles) are broken How blockchain-based loyalty can increase engagement Partnerships with Sweet Blockchain for low fees & fast transactions[00:17:00] NFT Lending, DeFi & Unlocking New NFT Utility How tokenized RWAs are being used as DeFi collateral Why fractionalization & lending will change NFT finance The rise of NFT-backed stablecoin loans & liquid staking strategies[00:20:00] The Future of NFTs—Utility Will Win Why NFTs will eventually move into the background The transition from speculation to real-world use cases NFTs as protocols rather than products[00:23:00] Final Thoughts & Call to Action Mojito is launching a free-tier loyalty program for brands How any business can experiment with Web3 engagement Connect with Mojito & explore their latest productsConnecthttps://getmojito.com/https://x.com/mojito_nfthttps://www.linkedin.com/company/mojitoinc/https://www.linkedin.com/in/neilmullins/https://x.com/wordsofneilDisclaimerNothing mentioned in this podcast is investment advice and please do your own research. Finally, it would mean a lot if you can leave a review of this podcast on Apple Podcasts or Spotify and share this podcast with a friend.Be a guest on the podcast or contact us - https://www.web3pod.xyz/