233: Your digital strategy needs more than “change management”

The healthcare industry talks a lot about “change management,” the idea that through careful stewardship, the process of change can be made a little bit easier. The problem is, it’s a lot easier to talk about change than it is to manage it well. This is especially difficult when it comes to digital transformation, a space that is evolving almost too fast to keep up with. So how should leaders be thinking about navigating change in such a complex environment? To answer that question, in the first episode of a two-part series on managing digital change, host Rachel (Rae) Woods invites Advisory Board digital health expert John League, and later, Optum Advisory Vice President of Digital Transformation, Matt Matousek, to break down why the industry might need to shy away from the term “change management”, what it means to manage change well, and give on-the-ground examples of organizations who have had success with digital transformation. Links: John’s LinkedIn post Optum Advisory: Healthcare Consulting Services Ep. 214: Is Governance the answer to AI integration? Duke says yes. 4 key issues that will shape the future of digital health The state of the industry: What healthcare leaders need to know for 2025 Get exclusive, early access to Advisory Board’s annual “What CEOs need to know” briefing. Advisory Board is a subsidiary of Optum. All Advisory Board research, expert perspectives, and recommendations remain independent. A transcript of this episode as well as more information and resources can be found on www.advisory.com/RadioAdvisory.