234. From 2k to 20k Instagram followers

My mind is blown by what today's guest has accomplished: increasing her Instagram following from 2,000 to over 20,000 in about 6 weeks. Though she isn't an overnight success, Valerie Furazhenko ignored the typical Instagram angst and decided to concentrate on what worked and what didn't to accomplish this impressive feat. She shares what precipitated a brand shift, the role Power of Process played, and the main elements she focused on with her social media posts. She talks about the three major pillars to keep in mind to create resonating content, how she used AI to help in her mission, and the actual tangible results that came after this count increase. Valerie's passion and excitement are infectious and I know you'll leave this episode inspired and excited just like I did!   Episode Highlights Valerie grew her Instagram from 2,000 to 20,000 followers in one month and now has over 34,000 followers. She was honored with the NKBA 30 under 30 and the New Market Decorators Category Awards. Valerie rebranded her company, focusing on consistency and content, authentic storytelling, and using reels and collaborations. Engagement and showing the human side of the brand are crucial for growth on Instagram.   Episode Resources Learn more about Valerie Furazhenko at her website and follow her on Instagram here. Hireguide     Download our Free Resources ➡️ Pre-qualify your clients with my Discovery Call Script ➡️ Stay confident from beginning to end with my Consultation Checklist    ➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue   Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course ➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!