#236-Evolving clientele to navigate the Recession with Caitlin Lozano

Several months back I did an episode about the looming recession that will be hitting our industry like it hits others, and yes, it's happening. One of my amazing Thrivers, Caitlin Lozano, reached out to me a few weeks back and she explained to me how she is seeing the effects of the impending recession, and she agreed to do an interview with me about it.  Today I'm sharing Caitlin's thoughts as she explains what she's experienced with her salon's clientele. I hope you listen closely, because Caitlin is somebody who is an incredibly accomplished stylist and has built a beautiful salon and team, and she reveals a lot of insight in this one. If you take the lessons that Caitlin has learned in adapting her brand, it's going to give you a leg up and advantage as you navigate this recession too!  If you have a question for me that you'd like answered in a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to doing more of these types of episodes on the podcast! If you're not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You're not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/236