236. Rickard Lyko: Hur man bygger ett skönhetsimperium

I dagens avsnitt möter vi Rickard Lyko, som från familjens frisersalong i Dala-Järna byggde skönhetsimperiet och miljardbolaget Lyko. Vi pratar hans oväntat seriösa badrumsrutin, Black Week-kaoset bakom kulisserna, varför Lyko visar konkurrenternas priser och hur helt vanliga skönhetsnördar nu kan börja tjäna pengar på sitt content. Plus: expansionsplaner, K-beauty, filtertrötthet och jakten på Chanel och Dior.Produceras av More Than Words Hosted on Acast. See acast.com/privacy for more information.

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236. Rickard Lyko: Hur man bygger ett skönhetsimperium

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