237. Building A Brand In America

from Key In The Lake Whiskey Podcast · host jake hukee

My boss and Starward Whisky Founder David Vitale is back. Dave is moving back to Australia after building Starward in America during the past five years. We talk about the successful strategies of launching our whisky in The States, along with the struggles of building a relatively unknown brand, and the our future projections of our whisky—whisk(e)y, in general—in America.Guest: Dave VitaleHosts: Jake HukeeVisit STARWARD WHISKY hereListen to more episodes and read stories at keyinthelake.com

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This episode is 1 hour and 9 minutes long.

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This episode was published on September 22, 2023.

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