EPISODE · Jan 21, 2025 · 30 MIN
#237 Confidently Price Funnel Services as a Freelancer with Emily Reagan
from The Marketing Freelancer: Unicorns Unite
Funnel Series #13Throughout this Funnel Series, we’ve been digging into the strategies, skills, and systems that make up successful funnels. In today's episode, we're taking it a step further and answering the big question I hear all the time, the thing that gets us all sweaty and a little bit scared: What should I charge for funnel services?From understanding the scope of work to presenting your pricing like a pro, I’m giving you the tools you need to confidently quote your next project.Listen to learn more about:Why knowing your Minimum Acceptable Rate (MAR) is the foundation of your pricing strategyThe different types of funnel services (from simple lead magnets to full-blown evergreen systems) and how to price themHow to scope a project effectively so you don’t undercharge—or overcommitWhy is value-based pricing your secret weapon for aligning your rates with the ROI you deliverTips for presenting your pricing with confidence and setting clear expectations with clientsDon’t let pricing your funnel services feel like guesswork! By the end of this episode, you’ll have the tools to charge based on value, own your expertise, and create a win-win for you and your clients.I need your feedback! Please take the Annual Unicorns Unite Podcast Listener Survey here.Sponsored by UDMA Toolkit Want the best tech and AI tools for your marketing services and DMA business all in one place? Stay ahead with the latest tools and impress your clients with the UDMA Tool Kit. Grab it for just $7.99Links Mentioned in the Show:Listen to more episodes about pricing3 Tactics to Raise Your Rates as a Digital Marketing Assistant #131 How Virtual Assistants Can Go from Hourly to Project Rates #193Virtual Assistant Services & Pricing Guides with Emily Reagan #223 4 Freelance Pricing Models #46Common Mistakes Service Providers Make on Packages #201How to Become a Digital Marketing Strategist #185Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr3 ways we can work together: Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here.Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for The Digital Marketer's Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants.Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services
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#237 Confidently Price Funnel Services as a Freelancer with Emily Reagan
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