238: Highly Paid Expert Positioning, With Debbie Allen

As an expert, how do you stand out in today's noisy online business landscape? How do you craft a message, build a business, and attract your ideal clients when everyone is standing on a mountaintop with megaphones, screaming that they can do everything you say you can do...only 10x better and with less work. As an expert in today's world, how do you get heard above the noise of social media?Despite the difficulties of cutting through the cacophony in today's online world, there is an immense amount of potential in the expert and advisory business, which has been valued to be worth Billions of dollars annually. In my research into what it takes to be a successful "highly paid expert", I was fortunate to come across an awesome, powerful book of the same name, and even more fortunate to interview its author, the incomparable Debbie Allen.In this episode, we meet Author, Speaker, and Business Coach, Debbie Allen, who helps Coaches, Speakers and Entrepreneurs attract and acquire High Paying Clients with Expert Market Positioning.The best ways to connect with Debbie Allen online are:LinkedIn: https://www.linkedin.com/in/debbieallenspeaker/ Website: https://debbieallen.com/Free 30 minute Masterclass: https://debbie-allen.mykajabi.com/expert-positioning-strategy-call