238: How to Get Featured in The Media. Gloria Chou

Can you get PR without hiring an expensive agency? Yes you can.  NYC-based PR strategist and podcaster Gloria Chou is here to demystify PR and the media pitching process for entrepreneurs and small business owners.  Her methods have helped over 10,000 entrepreneurs get seen and have resulted in over 1 billion organic views for small businesses – with no ads budget.  Join as she shares actionable tips and insights from pitching hundreds of solopreneurs, founders and small businesses to outlets like Forbes and Entrepreneur.  Her message: You don’t need an expensive PR agency to get featured. But you do need to understand how the media work.  This episode will equip you with the mindsets and proven tactics to become a powerful spokesperson for your brand.  Gloria shares which subject lines get journalists to open your email, how to overcome imposter syndrome, how to build relationships with journalists, and how to leverage earned media to boost your credibility and business growth.   She also shares her step-by-step CPR pitching method that has generated coverage in over 100 news outlets across 4 continents.  Check out Gloria’s Small Business PR podcast:  https://www.gloriachoupr.com/podcast Watch her free PR Masterclass: https://www.gloriachoupr.com/masterclassbygloria Get the free Speak Like a CEO newsletter to  become a master communicator. https://www.eoipsocommunications.com/newsletter/