238: Why It’s An Asset Not to Major in Marketing w/ Liz Korfmacher, Ziva Meditation [K-Cup SingleShot]

Liz Korfmacher is the head of marketing at Ziva Meditation, where she directs email, content and advertising strategy. In short, Liz is responsible for spreading Ziva far and wide. She worked to produce the national bestselling book launch of Stress Less, Accomplish More by Emily Fletcher. The book reached #7 on Amazon in its first week. Liz has also worked at Ziva as a consultant and marketing guru. Prior to Ziva, Liz worked at The Michael J. Fox Foundation for Parkinson’s Research, where she was the associate director of marketing. Liz is a graduate of the University of Richmond, where she studied international economics and French. WHAT YOU’LL LEARN ABOUT IN THIS EPISODE: If you want to listen to Liz’s entire Time4Coffee interview tune in to episode #237