#24 - Impacto da tecnologia de dados para impulsionar res...

Q: How long is this episode of Play Growth?

This episode is 1 hour and 18 minutes long.

Q: When was this Play Growth episode published?

This episode was published on April 16, 2024.

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What this episode covers

Na estreia da 2ª temporada do Play Growth, recebemos Paulo Cesar Costa, CEO da PH3A, para uma conversa sobre o IMPACTO DA TECNOLOGIA DE DADOS PARA IMPULSIONAR RESULTADOS NOS NEGÓCIOS. Com mais de 25 ANOS DE EXPERIÊNCIA na área de tecnologia de dados, Paulo compartilha INSIGHTS VALIOSOS sobre sua jornada e os DESAFIOS ENFRENTADOS na indústria. Além disso, o nosso episódio #24 também discute sobre:👉 Utilização de algoritmos para aprimorar a entrega, reduzindo custos e aumentando a eficácia das campanhas de marketing.👉 Destaque para a personalização das campanhas e o respeito às leis de proteção de dados para conquistar a confiança do público-alvo.👉 Exploração dos dados como uma "mina de ouro" para as empresas, destacando a importância de estruturá-los e enriquecê-los para impulsionar as vendas de forma eficiente.👉 Mudança de perspectiva em relação aos dados, mostrando como podem impulsionar as vendas e otimizar processos internos, melhorando o fluxo de caixa das empresas. Ouça o episódio completo para saber mais sobre como os dados podem ser o diferencial para o crescimento e sucesso de seu negócio.Nos acompanhe para não perder nenhum episódio do Play Growth.

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