EPISODE · Jan 19, 2026 · 12 MIN
#24 Jayashree Industries - Decentralized Innovation for Menstrual Hygiene
from Mission: Possible – Innovating for the World’s Most Marginalized · host Heiko Gebauer
DescriptionIn rural India, millions of women lacked access to affordable sanitary pads due to cost and cultural stigma, forcing them to use unsafe materials like rags and ash. This episode tells the inspiring story of how social entrepreneur Arunachalam Muruganantham set out to solve this problem by inventing a low-cost sanitary pad-making machine. Through his initiative Jayashree Industries, he introduced a women-led microenterprise model: distributing these mini pad factories to self-help groups and local women entrepreneurs, who produce and sell hygienic pads in their communities.We explore the profound impact of this grassroots innovation on public health, education, employment, and women’s dignity. More women now use clean, affordable pads, reducing infections and improving menstrual health. Girls can attend school with confidence and continue their education without interruption, no longer held back by their periods. The initiative has also created new livelihood opportunities for thousands of women who become entrepreneurs, gaining income and pride by serving their communities. By breaking menstrual taboos and overcoming economic barriers, Muruganantham’s story shows how one idea can spark transformative change in health, gender equity, and local enterprise.Key wordsMenstrual Hygiene, Women Empowerment, Decentralization, Innovation.
What this episode covers
Description In rural India, millions of women lacked access to affordable sanitary pads due to cost and cultural stigma, forcing them to use unsafe materials like rags and ash. This episode tells the inspiring story of how social entrepreneur Arunachalam Muruganantham set out to solve this problem by inventing a low-cost sanitary pad-making machine. Through his initiative Jayashree Industries, he introduced a women-led microenterprise model: distributing these mini pad factories to self-help ...
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#24 Jayashree Industries - Decentralized Innovation for Menstrual Hygiene
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