24- Quando passare da una connessione online a una conversazione offline

from LinkedinForBusiness by Leonardo Bellini · host Leonardo Bellini

Se stai usando LinkedIn per fare social selling, uno degli errori che puoi commettere è dilatare troppo il tempo della tua attività di coltivazione dei lead (lead nurturing) e ritardare il momento di passare da una relazione online a una conversazione offline. In questa puntata ti spiego come applicare alcune tecniche di lead scoring, proprie della marketing automation, al processo di lead nurturing via LinkedIn, in modo da rendere più efficace la tua attività di digtal sales prospecting.

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This episode is 6 minutes long.

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This episode was published on October 28, 2018.

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