24: The Myth of the Ideal Private Yoga Client

I've got another solo episode for you today and we are going to talk about what I call, The Myth of the Ideal Private Yoga Client... I'll tell you all about this phenomenon, where it came from, the good intentions of the online marketing coaches who teach it, and the negative affect I see it having on the yoga world. Part of the reason people who teach online marketing are so heavily invested in this idea is because the better you know who you're selling to, the more specific your marketing can be-- so the thinking goes. While this holds some truth, i think the usefulness of this thinking is quite limited  and in this episode I'll tell you why. I'll also give you some really good news...you don't have to wait for Perfect for You Clients to finally show up. I'll show you how you can love the clients you already have. :) Resources Mentioned in this Episode:My training, The Science of the Private Lesson™ Online