240: How to Develop Content for Your Personal Brand

Come along on this daily journey with Chicago attorney Dave Scriven-Young to discover key principles in the areas of marketing, sales, and leadership.   This episode discusses Gary Vaynerchuk's Crushing It!, and how to create content for your personal brand.  Tips include: --Make content specific for each platform on which you distribute your brand --Have one pillar piece of content that you can convert into smaller pieces specifically for each platform --Document, don't create --Have great content -- but don't worry, you'll get better with practice Join me every day for this podcast covering leadership, marketing, and sales skills for lawyers.  Be a part of the discussion!  You can leave me a voicemail by going to https://anchor.fm/AttorneyDSY and hitting the “message button”.  You can of course also send me your question or comments on social: Twitter: https://twitter.com/AttorneyDSY Facebook: https://www.facebook.com/AttorneyDSY/ Instagram: https://www.instagram.com/attorneydsy/ LinkedIn: https://www.linkedin.com/in/dscrivenyoung/ Youtube: https://www.youtube.com/user/ILEnviroLawBlog You can also join me live on Wednesday night at 7 pm central for the Lawyers Emotional Intelligence Book Club at https://www.facebook.com/LawyersEQ/.  We will be discussing Dr. Rangan Chatterjee’s book, The Stress Solution. If you need an attorney or want to refer a case, you can contact me at (312) 239-9722 or [email protected].  Check out my website:  https://www.pecklaw.com/attorney/david-j-scriven-young/.  We provide free consultations. Thanks for listening! Be sure to tune in tomorrow.