240. The Winter Training Identity Shift: From All-or-Nothing to Consistently Strong

Winter training doesn’t fail because cyclists are lazy – it fails because expectations are unrealistic. In this episode of Making Shift Happen, Coach Jen Kates explores how identity-based habits can help cyclists stay consistent, strong, and motivated through the winter months without burning out. Instead of chasing perfection, this episode reframes winter training as a season for durability, strength, and habit-building. In This Episode, You’ll Learn: Why all-or-nothing thinking shows up during winter How identity-based habits improve consistency What “showing up” really looks like in winter training Why winter is the foundation for spring fitness How small habits compound into big gains Check out these other relevant episodes: 239. A Simple No-BS Way to Set Goals That Actually Stick 150. Using Your Core Values to Set Goals 108. Two Things Wrong With Your Goals Do you have nutrition and fitness goals? I’m your coach!  If you’re ready to finally make some sustainable progress, feel strong and powerful on every climb uphill, feel less pain, perform better, or lose a few extra pounds, then apply to work with me by clicking here. I work with people just like you, and you’ll see results a helluva lot faster than on your own. #ShredStrong: Our Month Starts on Monday, February 2, 2026! #ShredStrong is my year-round strength training program for mountain bikers and gravel cyclists. You can join any time you want, but why not now?! Learn more about the program and sign-up HERE!  Keywords: new year fitness for cyclists, winter training for cyclists, strength training for cyclists, winter training for athletes, endurance athlete mindset, identity-based habits, habit-building, perfection, all-or-nothing mentality