242: Defining Your Company Culture with Riti Sobilo and Jen Austin

Have you ever thought about going green in your pet business? ♻️ Maybe you've looked into it but thought it was too much work. It turns out there is much more to being eco-responsible than simply buying bio-degradable poop bags. When being eco-friendly is at the core of your business, the impacts go much deeper. Riti Sobilo, Growth Officer, and Jen Austin, General Manager, of Green Paws Chicago, share how to "go green". We also discuss how to grow a great company culture through allowing your staff to embed their values and why they invest so heavily in their staff. Topics on this episode: What is "green"? Sticking to their mission Leaning the business Leaning into your staff Main take away? Build your culture by having a lens through which you make all of your decisions. About our guests: Jen Austin: Jen (she/her) grew up in the Chicago area and has lived in a variety of places including Madison WI, Boulder CO, Portland OR, and relocated back to Chicago in 2003. After 20+ years in the coffee industry, she is excited to combine her passion for dogs, being outdoors, business, and adding value to the community. Jen lives in Albany Park with her rescue pup named Pablo, a Shar Pei/Great Pyrenees mix. Riti Sobilo: Riti (she/her) grew up moving internationally with her family, exploring places like India, London, and Singapore before arriving in Chicago. After spending the majority of her career in corporate America, she is thrilled to be joining a local business like Green Paws. She is a passionate animal lover and environmentalist who is now settled in the West Loop with her husband and a growing pack of pets. Her two spunky pups, Archie and Panda, are beagle mixes that have been loved on by the Green Paws family their entire lives! Links: Their website: www.greenpawschicago.com Facebook: www.facebook.com/greenpawschicago/ Instagram: www.instagram.com/greenpawschicago/ Full show notes and transcript Sponsored By: Pet Sitters International Promo Code: PSC15 for $15 off Time to Pet Promo Code: 50% off first 3 months Support Pet Sitter Confessional