242: The state of writing - a chat with Sarah Mitchell

Content expert Sarah Mitchell joins Christoph Trappe on this episode to discuss the state of writing around the globe. How effective is written content? Who focuses on SEO and who doesn't? Who has an editorial calendar And much more form the 2020 State of Writing report. Find the 2020 report here: https://typesetcontent.com/blog/state-of-writing-research/ To participate in the 2021 report go here: https://survey.alchemer.com/s3/5982629/c21b58c5604e Connect with Sarah on LinkedIn: https://www.linkedin.com/in/sarahcmitchell/ Christoph's marketing blog: http://authenticstorytelling.net How to use original in your marketing podcast episode can be found here: https://anchor.fm/ctrappe/episodes/How-to-use-original-research-in-your-marketing-strategy-with-Michele-Linn-ebm4bf The 1-star 2020 review t-shirt: https://amzn.to/32EYUAY For even more on strategic writing, read this blog post: https://authenticstorytelling.net/strategic-writing/