243. Leading The Change in The Green Industry - Mark Sedgley

Take our 5 minute quiz and get a custom Contractor Growth Scorecard today: https://trybta.com/DL243To learn more about Breakthrough Academy, click here: https://trybta.com/EP243 LMN, Greenius and SingleOps are three of the biggest names in landscaping software. After rebranding to Granum, CEO Mark Sedgley is on the show to talk about the bright future of the green industry.---What does it take to lead lasting change, not just inside your business, but across an entire industry?Today’s guest is Mark Sedgley, CEO of LMN, Greenius, and SingleOps, three of the biggest names in landscaping software that are now coming together as one brand: Granum.Mark’s story—from entrepreneur to CEO—offers a masterclass in leadership, accountability, and building companies that put people first.In today’s episode, we talk about his vision for Granum, and what he sees as the future of the green industry.Episode Highlights:- Learn why Granum, the amalgamation of LMN, Greenius and SingleOps was created, straight from CEO Mark Sedgley.- Understand Mark’s entrepreneurial journey and how you can benefit from the lessons he’s learned about leadership.- Get insight into the bright future of the green industry and the trades more broadly from someone who is actively working to improve and professionalize the space.Learn more about Granum: https://granum.com/00:00-Intro01:38-Mark's journey in the Green Industry10:52-Being an entrepreneur vs. being a CEO17:10-How to make the right decisions as a CEO23:26-The future of the Green Industry30:05-How to address change management in a rapidly changing industry33:44-About the Granum rebrand: how did LMN, Greenius and SingleOps come together?39:28-Finding balance as a high-impact CEO43:52-Wrap up