244. Filling the gap between innovation and go-to-market, with AWS’s Jelena Joffe episode artwork

EPISODE · Mar 28, 2025 · 35 MIN

244. Filling the gap between innovation and go-to-market, with AWS’s Jelena Joffe

from Inside the Strategy Room · host McKinsey & Company

McKinsey innovation leader Erik Roth speaks with Jelena Joffe Weil, the founder and worldwide leader of the Venture Innovation program at Amazon Web Services, Amazon’s cloud computing arm, about how AWS works to close the gap between innovation and go-to-market for start-ups and large enterprises. The global hyperscaler is known for helping businesses grow and scale rapidly, but it also helps start-ups and established enterprises find each other to engage in open, or collaborative, innovation. Related Insights The Committed Innovator podcast Filling the gap between innovation and go to market Driving innovation with generative AI Taking fear out of innovation How to take the measure of innovation Fielding high-performing innovation teams  Support the show: https://www.linkedin.com/showcase/mckinsey-strategy-&-corporate-finance/See www.mckinsey.com/privacy-policy for privacy information

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244. Filling the gap between innovation and go-to-market, with AWS’s Jelena Joffe

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