245 | Morgan Housel | Same as Ever: A Guide to What Never Changes

Ever thought about the power of timeless lessons in steering your journey through the unpredictable? Morgan Housel, a two-time winner of the Best in Business Award from the Society of American Business Editors and Writers, and winner of the New York Times Sidney Award, brings forth a treasure trove of wisdom with his latest book, Same as Ever: A Guide to What Never Changes. With a keen understanding of historical patterns and human behavior, he unveils the enduring principles that remain constant amid life’s ever-changing landscape. Through relatable anecdotes and profound wisdom, Morgan provides readers with a roadmap to navigate the uncertainties of today by tapping into the timeless truths that have shaped generations. In this episode of The Greatness Machine, Morgan engages in a thought-provoking conversation with Darius about the timeless insights explored in his latest book, Same as Ever. The discussion delves into historical examples, drawing parallels between economic collapse and social upheaval. Morgan also reflects on the concept of “calm plants the seed for crazy” and shares wisdom on navigating uncertainties. Topics include: Morgan shares how he got into writing during the 2008 economic downturn The importance of understanding and focusing on things that remain constant over time Morgan discusses the value of studying historical behaviors Why it matters to invest in preparedness rather than attempting to predict specific events Human nature and its struggle with understanding and accepting probabilities The importance of marketing, emotional appeal, and narrative in business success And other topics… Connect with Morgan: Website: https://www.morganhousel.com/ LinkedIn: https://www.linkedin.com/in/morgan-housel-5b473821/ Instagram: https://www.instagram.com/morganhousel/ Twitter: https://twitter.com/morganhousel/ Books: https://www.amazon.com/stores/author/B084ZNV1LR/allbooks Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://www.youtube.com/@Thegreatnessmachine Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 This episode is sponsored by Articulate 360. Visit articulate.com/360 to start a free 30-day trial of Articulate 360.